Vol 7 No 3 (2024): Proceedings of Business and Economic Studies | Proceedings of Business and Economic Studies

Marketing Strategy Analysis of Migu Video App Based on 4I Theory

Binli Zhang 1-5

DOI: 10.26689/pbes.v7i3.7507

Research on the Coupled and Coordinated Development of Tourism and Transport in Chengdu City

Min Kang, Qiguang Lv 6-15

DOI: 10.26689/pbes.v7i3.7466

Study on the Impacts of Tourism Development in Letong Ancient Town: A Resident Perception-Based Approach

Junxi Gao, Congcong Hui, Junru Liu

DOI: 10.26689/pbes.v7i3.7540

Analysis of the Impact of Big Data Technology on Environmental Pollution Control Audit

Xianrui Yang, Jinyu Liu 22-27

DOI: 10.26689/pbes.v7i3.7467

Analysis of Innovative Paths for Enterprise Marketing Management Development Strategy under the Background of New Media

Tao Chi 28-34

DOI: 10.26689/pbes.v7i3.7509

The Impact of Human Resource Management on Regional Economic Development

Ruicheng Zhou 35-41

DOI: 10.26689/pbes.v7i3.7511

A Probe into the High-Quality Development Path of China’s Financial Industry

Zuqi Wang 42-47

DOI: 10.26689/pbes.v7i3.7468

Leveraging Zibo Barbecue’s Success to Develop Hebei’s Culinary Brand: A Strategic Path

Chengguo E, Yang Yang, Ali Mao, Duo Pan 48-52

DOI: 10.26689/pbes.v7i3.7469

Research on Smart Logistics Development Based on Blockchain Technology

Xinsheng Zhang, Jing Hu 53-58

DOI: 10.26689/pbes.v7i3.7470

A Mechanism for Digital Finance to Drive Green and Low-Carbon Development

Shenhui Huang 59-64

DOI: 10.26689/pbes.v7i3.7471

Study on the Promoting Role of Animating Zhuang Non-Heritage Folktales in the Ethnic Culture Industry

Danya Liu 65-69

DOI: 10.26689/pbes.v7i3.7508

The Development Trend of Enterprise Business Administration and the Innovation of Management Mode

Junjie An 70-74

DOI: 10.26689/pbes.v7i3.7472

Measurement and Evaluation of the Business Environment in Large and Medium-Sized Cities in China

Yi Zhang 75-79

DOI: 10.26689/pbes.v7i3.7473

The Awkward Sharing Economy: Its Status Quo and Prospect

Zimeng Xu 80-85

DOI: 10.26689/pbes.v7i3.7474

Research and Analysis on the Application of Strategic Performance Management in Enterprises

Weiyi Li, Jiang Bian 86-91

DOI: 10.26689/pbes.v7i3.7475

Research on the Coupled and Coordinated Development of Tourism and Transport in Chongqing Municipality

Mengmeng Shu 92-101

DOI: 10.26689/pbes.v7i3.7476

Analysis of Service Marketing Strategies in the Senior Study Travel Tour Market

Rui Ye 102-108

DOI: 10.26689/pbes.v7i3.7477

The Proof Dilemma of Porter’s Hypothesis: Analysis of Its Verification Difficulties

Zhiyao Huang, Jiajie Qu 109-113

DOI: 10.26689/pbes.v7i3.7478

Research on the Development Strategy of Panxi Sunshine Health and Wellness Homestays and Hotels Based on Traditional Chinese Medicine Health Preservation

Zihui Zhao, Zhengnan Wuyu, Sicen Liu, Chuibiao Zeng 114-119

DOI: 10.26689/pbes.v7i3.7493

Analysis and Innovative Strategies of Tax Preferential Policies to Promote the Sustainable Development of Small-Scale Individual Businesses

Tiantian Wang, Xinyu Yi, Ziyi Zhang, Jingjing Xiang 120-125

DOI: 10.26689/pbes.v7i3.7479

The Impact of The Three-Dimensional Cultivation Model on the Development of the Suzhou Tea Industry: Estimating Value of Output Per Acre and Diversified Sales Models

Shan Hao 126-132

DOI: 10.26689/pbes.v7i3.7480

Analysis of Internal Control Management Problems in Hospital Finance and Accounting

Yan Wang 133-139

DOI: 10.26689/pbes.v7i3.7481

Research on the Enhancement of Chongqing Cyberpunk Cultural Tourism Experience under the Background of Culture and Tourism Integration

Zhixiu Chen, Huiying Luo 140-148

DOI: 10.26689/pbes.v7i3.7482

Research on Wulong Tourism Service Experience Based on Network Travelogue

Qiaoli He, Guanghua Luo, Xiantang Yang 149-160

DOI: 10.26689/pbes.v7i3.7483

The Market Development of Children’s Go Training and the Difficulty and Countermeasure Analysis of Go Training

Yangcheng Zhao 161-165

DOI: 10.26689/pbes.v7i3.7484

The Macroeconomic Impact of Internet Finance

Hongyi Wang 166-172

DOI: 10.26689/pbes.v7i3.7512

Development Strategy of Sichuan Sports Museum under the Background of Cultural and Tourism Integration

Junxian Feng 173-178

DOI: 10.26689/pbes.v7i3.7485

Study of Canada’s Economic System from a System Thinking Perspective

Wei Zhang, Yuejun Cui 179-187

DOI: 10.26689/pbes.v7i3.7486

Research on the Impact of Social Media Live-Streaming on Consumer Purchasing Behavior and Its Coping Strategies

Xuehui Ding, Rosidah Musa 188-193

DOI: 10.26689/pbes.v7i3.7492

The Impact of the “Belt and Road” Initiative on Industrial Structure Upgrading Along the Corridor

Fangyuan Lou 194-199

DOI: 10.26689/pbes.v7i3.7487

The Study of Mutual Benefits and Potential in China-Mongolia Agricultural Trade

Siriguleng Bao 200-205

DOI: 10.26689/pbes.v7i3.7488

Analysis of Porter’s Five Forces Competitive Model in China’s Property Rights Trading Market

Weinong Wang 206-211

DOI: 10.26689/pbes.v7i3.6700

Research on the Work-for-Relief Policy within the Scope of Comprehensive Rural Revitalization: Quantitative Analysis of Policy Texts Based on 71 Policy Documents

Mengyuan Li, Minzhen Li, Zhaoxian Wang, Yuyu Chen, Jiaxin Di 212-219

DOI: 10.26689/pbes.v7i3.7489

Taxation Models and Improvement Proposals for Personal Income Tax in the Sharing Economy

Xinyao Ruan 220-226

DOI: 10.26689/pbes.v7i3.7490

Research on the Impact of Digital Transformation on the Business Performance of Commercial Banks

Zhengyu Wu 227-235

DOI: 10.26689/pbes.v7i3.7491