Symbolic Design Strategies for Film and Television Character Modeling in Cross-Cultural Contexts

  • Jianwei Yang Meishi Film Academy of Chongqing University, Chongqing 400000, China
Keywords: Cross-cultural communication, Film and television character modeling, Cultural dimension

Abstract

Against the backdrop of the deep integration of the global film and television industry, character design has long transcended the mere pursuit of aesthetics and has become a key symbolic system that carries cultural information, builds identity recognition, and drives narrative. This article, by integrating semiotic theory and cultural dimension analysis, deeply dissects the core functions and common predicaments (stereotypes, cultural misinterpretation) of formative symbols in cross-cultural communication and systematically proposed four core design strategies: “extraction and translation of cultural symbols,” “visual mapping of cultural dimensions,” “symbolic support of narrative functions,” and “cultural decoding presuppositions for target audiences.” This article holds that successful cross-cultural modeling design should be committed to creative transformation on the basis of respecting the authenticity of culture, constructing a visual symbol system that combines cultural depth and universal appeal, and ultimately serving global narratives and in-depth cultural dialogues.

References

Lin W, 2017, The Correlation Path between Cultural Symbols and Soft Power: Also on the Symbolic Value of the “Chinese Dream.” J Cultural Soft Power, 2(01): 36–43.

Chen Y, Qin Z, 2024, Research on the Generation Mechanism of Youth Cultural Identity: Grounded Theory Analysis Based on Young Gamers of “Black Myth: Wukong.” Chinese Youth Studies, (12): 91–100.

Zhou X, 2017, Visual Construction, Visual Representation and Visuality: An Investigation of the Three Core Concepts of Visual Culture. Literary Review, (03): 17–24.

Li L, 2024, Mapping the Knowledge Picture of Cross-Cultural Communication in Real Interaction Relationships. Research on Cross-Cultural Communication, (02): 252–267.

Chen M, 2024, Analysis on the Brand Construction of Chinese Films from the Perspective of Cross-Cultural Communication. Audio-Visual, (12): 39–42.

Ding N, Che F, Zhan X, 2024, Foreign Communication Strategies under the Background of Cultural Exchange and Mutual Learning. China City News, (11): 16–17.

Liu W, 2024, Cultural Dynamics and Forms: The Cultural Dimension of Overseas Understanding of Chinese-Style Modernization. Journal of Shandong Administration Institute, (03): 27–35.

Dai Y, Liu Y, 2023, The Cultural Dimension of Chinese-Style Modernization. Journal of Jishou University (Social Sciences Edition), 44(06): 1–8.

Liu Y, Zhang Q, 2023, A Comparison of Human Geographical Factors in Chinese and Western Literary Works from the Perspective of Cultural Dimensions. Jiaying Literature, (19): 22–24.

Wu J, 2024, An Analysis of the Aesthetic Style of Character Design in Contemporary Drama and Film, Shanxi Science and Technology Daily, October 31, 2024, (B11).

Wei L, 2016, The Role and Influence of Image Design on the Expression of Film and Television Character Modeling. Tomorrow’s Fashion, (10): 30.

Zhu X, Ding Q, 2023, Research on the Construction of Multilingual Parallel Corpus and Overseas Cultural Dissemination. Modern and Ancient Cultural Creativity, (46): 115–117.

Zhou S, 2023, Research on Promoting Cross-Cultural Communication of Common Values for All Mankind, dissertation, Shandong University.

Wen L, 2023, Research on the Strategies of Film and Television Media for Cross-Cultural Communication: A Review of “Cross-Cultural Communication Studies” (Volume 3). Media, (06): 101.

Liu Q, 2022, Research on Film Culture Dissemination in the New Media Environment. Tomorrow Fashion, (24): 69–71.

Published
2025-11-11