Keywords
National image
Framing narratives
Soft news translation
Submitted : 2025-03-29
Accepted : 2025-04-13
Published : 2025-04-28
Abstract
At present, strengthening China’s international communication capabilities and enhancing China’s global influence have become important tasks. This study selects 60 pieces of soft news from China Daily from March 2023 to February 2024 as research objects and explores China’s national image from the source texts. Then, based on Mona Baker’s narrative theory, it analyzes the translation strategies to reconstruct the image of China, further revealing the regular characteristics of their application. Through translation, the reconstructed national image of China becomes more positive and more acceptable to foreign readers, effectively promoting the dissemination of Chinese stories in the international community. It is significant for promoting international understanding and cooperation, as well as effectively utilizing translation as a tool to enhance China’s national image.
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