Research and Application of Service Design-Based Models for Stray Animal Management in Universities

Abstract

The issue of stray animals on university campuses has become increasingly problematic, with traditional management models facing significant challenges. This paper applies service design theory to propose a hybrid online-offline system aimed at enhancing the campus ecosystem, managing stray animals, and promoting students’ mental health. Using co-creation methods, stakeholder analysis, and tools such as in-depth interviews and user experience mapping, the study identifies needs, pain points, and design opportunities. A hybrid service system, combining a service blueprint and system map, is developed to offer a comprehensive pet care experience for students, alleviate psychological stress, improve stray animal welfare, and foster campus culture. This research provides both a solution to campus stray animal issues and transferable service design insights for similar settings.