The Development of Rural Tourism in Bozhou City under the Background of Cultural and Tourism Integration
Download PDF
$currentUrl="http://$_SERVER[HTTP_HOST]$_SERVER[REQUEST_URI]"

Keywords

Integration of culture and tourism
Rural tourism
Development
Bozhou
Anhui

DOI

10.26689/ssr.v6i9.8125

Submitted : 2024-09-02
Accepted : 2024-09-17
Published : 2024-10-02

Abstract

Based on the merger of the former National Tourism Administration and the Ministry of Culture in 2018, and the proposal of the rural revitalization strategy of the 19th National Congress of the Communist Party of China, the rural tourism of Bozhou is facing new development opportunities. This research uses literature collection and SWOT methods to analyze and suggest the development problems in the context of cultural and tourism integration in Bozhou City. This study is conducive to the development of rural tourism in Bozhou City.

References

Qian J, 2021, Research on the Design of Red Tourism Cultural and Creative Products under the Background of Cultural and Tourism Integration, thesis, Liaoning University of Science and Technology.

Lu XB, Chen XY, 2020, Research on the Integration Strategy of Culture and Tourism in Liaoning Coastal Economic Belt based on Northeast Asian Cooperation. Northeast Asia Economic Research, 4(06): 100–112.

Gilbert D, Tung L, Public Organizations and Rural Marketing Planning in England and Wales. Tourism Management, 11(2): 164–172.

Park DB, Lee KW, Choi HS, et al., 2012, Factors Influencing Social Capital in Rural Tourism Communities in South Korea. Tourism Management, 33(6): 1511–1520.

Bao JG, Chu YF, 1999, Tourist Geography. Higher Education Press, Beijing, 269.

Lu L, Liu YM, 2019, Research on the Protection of Farmers’ Interests in the Process of Government-led Rural Tourism Development: A Case Study of KY Town in Yunnan Province. Rural Economy, 35(6): 50–56.

Zhang JF, Li ZB, Yang JC, 2023, Analysis and Optimization of Spatial Structure of Rural Tourism Resources in Shanxi Province. China Agricultural Resources and Planning, 2023(6): 243–252.

Bozhou Municipal Government Network, 2024, Basic Situation of Bozhou City, http://www.bozhou.gov.cn/content/detail/558ba4ea7f8b9a6d0e8fd04e.html

Zhang J, Jiang XL, 2016, Research on New Media Communication of Traditional Chinese Medicine Health Culture in Bozhou based on SWOT Theory. Cultural Journal, 66(04): 97–100.

Hu L, 2019, Exploration of Rural Tourism Development Paths under the Background of Agricultural Modernization. Agricultural Economics, 2019(5): 24–26.

Ma BB, Chen XP, Ma KK, et al., 2020, Spatial Distribution, Typological Structure and Influencing Factors of Key Villages in Rural Tourism in China. Economic Geography, 40(07): 190–199.

Liu HH, 2024, Problems and Countermeasures of Rural Tourism Development in Tai’an under the Background of Cultural and Tourism Integration. Tourism Overview, 2024(01): 119–121.

Zhang JF, Li ZB, Yang JC, 2023, Analysis and Optimization of Spatial Structure of Rural Tourism Resources in Shanxi Province. China Agricultural Resources and Planning, 2023(6): 243–252.

Wang X, Xu Y, 2020, Problems and Countermeasures of Rural Tourism Development in Qufu City under the Background of Cultural and Tourism Integration. Rural Science and Technology, 2020(19): 57–58.

Pan YC, Hu RP, Li F, 2019, IP Building and Construction of Theme Park under the Background of Cultural and Tourism Integration: A Case Study of Lejiu Home in Bozhou City. Shanxi Agricultural Economics, 2019(10): 42–43.