Study on the Influence of Short Videos on the Popularization and Development of Tai Chi
Download PDF

Keywords

Short video
Tai Chi
Popularization

DOI

10.26689/ssr.v5i2.4722

Submitted : 2023-01-29
Accepted : 2023-02-13
Published : 2023-02-28

Abstract

The purpose of this study is to analyze the challenges faced in popularizing of Tai Chi and the impact of short videos on the popularization of Tai Chi. Then, several suggestions are put forward on how short video Tai Chi can be popularized through short videos. Through literature review, this study analyzes the difficulties faced in the development of Tai Chi, such as lack of dissemination methods and long learning time. Tai Chi practitioners and organizations should make full use of the advantages of short videos in the new era, keep up with the trends, actively introduce new dissemination methods, firmly grasp modern communication methods, create Tai Chi-related short videos, and provide guidance to Tai Chi content creators.

References

Cao B, Zhang C, 2022, The Development and Spread of Tai Chi in Belarus. Journal of Mudanjiang Normal University (Natural Science Edition) 2022(03): 64–68.

Sun Q, Sun G, 2022, “Round” Way: An Exploration of Life Philosophy Thinking in Tai Chi. Martial Arts Research 7(6): 28–32.

He H, 2020, Predicament and Approach of New Media in Government Affairs Under the Trend of Short Video. China Publishing 43(23): 30–35.

Tian J, 2020, The Communication Characteristics and Cultural Metaphor of the Short Video of “Three Rural Areas” “Little Sister in Sichuan.” Publishing Wide Angle 2020(22): 74–76.

Li F, Zhu Y, Liu Y, Meng Y, 2015, Research on Domestication and foreignization of Chinese Martial Arts Culture in International Communication. Journal of Wuhan Sports college 57(10): 56–61.

Li J, Su J, Li M, 2014, Chinese Martial Arts Ritual Culture and Its Inheritance and Development. Journal of Shanxi University (Philosophy and Social Science Edition), 37(4): 129–135.

Li M, 2020, Evolution and Modern Transformation of Traditional Chinese Etiquette. Social Sciences of Shandong, 34(05): 172–178.

Liu Z, Liu G, 2022, An Analysis of Sports Cultural Exchanges Between China and Foreign Countries. Sports Culture Guide, 39(08): 35–42.

Wei W, Cai J, Hua S, 2021, Study on Intensity and Energy consumption of Type 56 Chen Tai Chi. Sports Research and Education 36(06): 78–81 + 90.

Ouyang WC, Chen LH, 2020, Loss and Rescue: Research on the Development Predicament and Strategies of Emei Tai Chi. Sports and Science, 41(6): 41 + 46–54.

Jiang HD, 2021, Analysis on the Transmission Path of Chinese Traditional Tai Chi in the New Era. Tai Chi Research, 6(11): 8–10 + 14.

Li Z, Hua X, Zheng Y, et al., 2020, Analysis of the Development Status and Operational Countermeasures of Tai Chi Fight Club. Tai Chi Research, 5(3): 60–62.

Li A, Du X, Liu C, et al., 2021, The Application of Tai Chi in the Teaching of Tai Chi in Colleges and Universities. Contemporary Sports Science and Technology 11(34): 58–60.

Xuan L, Wu J, Pan J, et al., 2020, The Fitness Effect of Tai Chi on Middle-Aged and Elderly Women. Chinese Journal of Gerontology, 40(24): 5339–5344.