Exploration on the Development Path of Campus Short Dramas: A Case Study of Against the Current

Abstract

The number of users of short dramas has exceeded 500 million. With youth narratives and educational value, the campus genre has become a differentiated direction. Taking Against the Current, created by an all-student team, as an example, this paper constructs a logical chain of “theory-practice-problems-pathways” from the perspectives of definition and characteristics, practical process (topic selection, team building, technology, and educational integration), existing problems (ability gap, collaboration difficulties, technical shortcomings, and bottlenecks in communication and commercialization), and optimization strategies (talent training, interdisciplinary collaboration, equipment support, communication matrix, and model innovation), so as to provide theoretical and practical references for the high-quality development of campus short dramas.