Keywords
Campus culture
Design principles
Submitted : 2025-07-15
Accepted : 2025-07-30
Published : 2025-08-14
Abstract
Campus signage systems provide essential functions such as wayfinding and information dissemination, while also playing a vital role in shaping campus culture, showcasing campus identity, and enhancing university recognition. Currently, some domestic university signage systems suffer from functional deficiencies and a weak expression of cultural connotations. This paper systematically investigates the current state of signage systems both domestically and internationally through literature and case study analysis. By analyzing exemplary signage designs from around the world and drawing upon their design principles and methodologies, a series of design principles for campus signage systems is summarized, thereby enriching the understanding of campus signage system design.
References
Yu N, 2022, Application of Wayfinding System Design Based on Campus Culture: A Research, thesis, Shenzhen University. https://doi.org/10.27321/d.cnki.gszdu.2022.000550
Zhao A, 2018, Application of Glyph-Based Design of Chinese Characters in Wayfinding Design, thesis, Shandong University of Arts.
Guo X, 2021, A Study on the Wayfinding System Design of Xi’an University of Arts and Science from the Perspective of Campus Culture, thesis, Xi’an University of Architecture and Technology. https://doi.org/10.27393/d.cnki.gxazu.2021.001134
Guan Y, 2020, Analysis of Characteristics, Classification, and Existing Problems in University Wayfinding System Design. Journal of Dalian University, 41(2): 94–97 + 101.
Ren Z, 2018, Expression of Campus Culture Through University Wayfinding Systems, thesis, Guizhou University.
Jin Y, Wang S, Guo W, 2020, A Study on University Wayfinding System Design Based on Campus Culture: A Case Study of Tianjin University of Finance and Economics. Industrial Design, 2020(3): 74–75.
Zhang Q, Wang D, Zhuang M, 2020, A Study on Campus Wayfinding System Design. Design, 33(1): 35–37.
Cui X, Zhong T, Yao S, et al., 2022, A Study on University Wayfinding System Design Under the Concept of Sustainable Development. Science and Technology Innovation and Productivity, 2022(7): 65–68.
Xu Y, 2020, An Applied Study on Wayfinding System Design Based on the Campus Culture of Beijing Jiaotong University, thesis, Beijing Jiaotong University. https://doi.org/10.26944/d.cnki.gbfju.2020.003718
Zhou H, 2018, Application and Study of Digital Wayfinding Systems on Campus, thesis, Xi’an University of Architecture and Technology.