Keywords
Industry-education integration
Talent cultivation
Submitted : 2025-06-28
Accepted : 2025-07-13
Published : 2025-07-28
Abstract
With the in-depth development of the Internet economy, cross-border e-commerce has shown a promising trend of development and has become a new growth point for the Chinese economy. The cultivation of talents in cross-border e-commerce leverages the industry-education integration model to build a broad practical platform for talents, laying a solid foundation for students to adapt to the new round of technological revolution and industrial transformation in cross-border e-commerce. Therefore, exploring the cultivation of talents in cross-border e-commerce in colleges and universities under the background of industry-education integration has become a new research topic for higher education institutions. This paper analyzes talent cultivation in cross-border e-commerce under the industry-education integration model. It first analyzes the historical background and significance of talent cultivation in this field, then discusses the main problems existing in the current work, and finally proposes specific talent cultivation pathways. The paper aims to provide some references and insights for colleges and universities to carry out talent cultivation work.
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