Badminton motor skills are crucial for hitting the ball. Colleges and universities should focus on using multimedia technology and AI feedback technology to assist badminton teaching, helping students master badminton skills and improve the effectiveness of badminton sports. Based on this, this paper studies the application of multimedia technology and AI feedback in the learning of college students’ badminton motor skills, expounds on its application value, and proposes specific application strategies. The aim is to help college students learn badminton motor skills efficiently and provide new ideas and practical references for reforming physical education teaching in colleges and universities.
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