Keywords
Job motivation
MaxDiff model
Submitted : 2024-07-29
Accepted : 2024-08-13
Published : 2024-08-28
Abstract
The purpose of this paper is to use the MaxDiff model to explore the factors influencing the work motivation of staff in certain government agencies in Jiangmen City, and to conduct relevant empirical analyses. The study aims to propose strategies for improving work motivation among these staff members. The results indicate that the most significant factors affecting the work motivation of staff in Jiangmen government agencies are salary and remuneration, additional welfare benefits, and the power to make decisions about their own work. In contrast, factors such as a sense of belonging to the work unit, recognition of their work, and job security are less important. Therefore, it is recommended that government agencies in Jiangmen City increase the salaries and benefits of their staff and provide them with more decision-making power. This approach will stimulate their desire to work, enhance their motivation, improve the efficiency of government agencies, and elevate the level of public service. Ultimately, these measures will support the construction of a harmonious, stable, and orderly society.
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