With the increasingly severe global climate change problem, the “dual carbon” goals (peak carbon emissions and carbon neutrality) have become a common focus of international attention. The report of the 20th National Congress of the Communist Party of China clearly emphasizes the need to accelerate the green transformation of development models, implement comprehensive strategies for frugal development, support the growth of green and low-carbon industries, and promote the concept of green consumption. At the same time, “Made in China 2025” also elaborates on the strategic concept of innovation-driven and green development centered, and strives for breakthroughs in key industries such as new energy vehicles. In such a macro environment, adopting green innovation measures by enterprises not only contributes to ecological protection but also has an undeniable impact on their economic performance and overall value. This article takes BYD Group as a case study to explore in detail the positive effects of green innovation on its economic performance. We first systematically organized and analyzed BYD’s specific practices in green innovation; Then, by examining three key financial indicators, BYD’s current financial situation was analyzed in depth; On this basis, combined with research data, the positive impact of green innovation on BYD’s financial performance was revealed; Finally, based on the analysis results, relevant suggestions are proposed to provide reference for the sustainable development of enterprises in the context of “dual carbon.”
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