Abstract
 With the advent of the fourth industrial revolution, the new generation of information technology industry represented by the Internet of Things has continually nurtured new business models and economic growth points, and created one after another IoT mythology, which greatly promoted the global socioeconomic development and transformation. IoT has increasingly become the new engine of the current global economic development. To this end, this paper starts with the concept and connotation of the Internet of Things, discusses the development and application of the global Internet of Things and the types and characteristics of the Internet of Things business model, and proposes the measures and countermeasures of the business model of the Internet of Things in the context of globalization.
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