Research on the Sustainable Development of Event Tourism in Luoyang from the Perspective of Sports- Tourism Integration

Abstract

As a renowned historical and cultural city, Luoyang boasts a wealth of tourism resources, including sports venues, natural landscapes, and cultural heritage sites, laying a solid foundation for the integrated development of the tourism industry and sports events in recent years, with remarkable achievements in practice. However, from the perspective of sports-tourism integration, Luoyang’s event tourism still faces a prominent issue of uneven development: a surge in tourists during peak seasons, leading to overcrowded attractions, and a scarcity of visitors during off-peak seasons, resulting in idle resources. This not only leads to inefficient resource utilization but also restricts the enhancement of economic benefits and hinders sustainable development. In light of this, this paper comprehensively employs literature research, case analysis, and fieldwork methods to systematically analyze the current development status of event tourism in Luoyang within the context of sports-tourism integration. The aim is to provide theoretical and practical support for achieving high-quality and balanced development of local event tourism, offering valuable references for addressing the issue of uneven development and moving towards a sustainable future.