Analysis on the Integration of Culture, Commerce, Tourism, and Sports in Hainan to Help Build Haikou Into an International Consumption Center City
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Keywords

Integration of culture, commerce, tourism, and sports
Haikou
International consumer city center
Development strategy

DOI

10.26689/pbes.v8i3.11174

Submitted : 2025-06-14
Accepted : 2025-06-29
Published : 2025-07-14

Abstract

In the context of the Hainan Free Trade Port, Haikou is committed to becoming an international consumer city, with the integration of culture, commerce, tourism, and sports as a key strategy. This article provides an in-depth analysis of Haikou’s current status in building an international consumer city through the integration of culture, commerce, tourism, and sports, including its strengths and existing challenges. It explores the significance of this integration for Haikou and proposes targeted development strategies. These strategies aim to enhance the city’s appeal and international competitiveness by integrating resources, innovating business models, and optimizing the environment, thereby promoting the deep integration of culture, commerce, tourism, and sports in Haikou.

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