Scientific and Social Research
https://ojs.bbwpublisher.com/index.php/ssr
<p style="text-align: justify;"><em>Scientific and Social Research (SSR)</em> publishes papers devoted to quantitative social science research and methodology. The journal features articles that illustrate the use of quantitative methods to empirically test social science theory. The journal emphasizes research concerned with issues or methods that cut across traditional disciplinary lines. Special attention is given to methods that have been used by only one particular social science discipline, but that may have application to a broader range of areas with an ultimate goal of testing social science theory. </p> <p style="text-align: justify;">Its articles yield new insights into established practices, evaluate new techniques and research, examine current social problems, and bring serious critical analysis to bear on problems in the profession. Review chapters typically cover social processes, institutions and culture, organizations, political and economic sociology, stratification, demography, urban sociology, social policy, historical sociology, and major developments in sociology in other regions of the world. Major emphasis is placed on social policy and the solutions to serious human problems.</p>Bio-Byword Scientific Publishing PTY LTDen-USScientific and Social Research2661-4332Water Landscape Sequences in Traditional Huizhou Villages: Insights for Modern Planning
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10467
<p>Huizhou village has developed a structured water landscape sequence that serves practical purposes, such as drainage and irrigation, but also holds cultural and social importance. This study examines the hierarchy, organization, and distinct features of Huizhou’s water landscapes, offering insights for contemporary planning. The sequence is characterized by its hierarchical structure, dynamic water guidance, and ecological adaptability. The paper suggests developing a hierarchical water system to boost the landscape’s ecological and cultural value through sustainable design and cultural landscape revival.</p>Yan YuMustaffa Halabi Bin Azahari
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2025-05-022025-05-02741510.26689/ssr.v7i4.10467Exploration of the Theoretical Basis and Practical Significance of Administration According to Law
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10421
<p>As the cornerstone of modern government governance, administration according to law is rooted in the principles of the rule of law, the concept of power checks and balances, and the pursuit of public interest values. These theories together constitute the theoretical framework of administration according to law, providing clear guidance and norms for government administrative actions. An in-depth exploration of the theoretical basis and practical significance of administration according to law helps to deepen the understanding of it and provides scientific guidance for improving government governance efficiency and protecting citizens’ rights and interests.</p>Yu Zhang
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2025-05-022025-05-027461110.26689/ssr.v7i4.10421Research on the Application of Blockchain Technology in Environmental Pollution Control of Chemical Enterprises
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10423
<p>Addressing the challenges of environmental pollution control in chemical enterprises, this study provides a detailed analysis of the application of blockchain technology in this field based on the current status of blockchain technology and environmental pollution control practices in chemical enterprises. The analysis reveals that blockchain technology, with its decentralized, tamper-proof, and traceable characteristics, can effectively enhance the credibility of environmental monitoring data in chemical enterprises, enable precise tracking and responsibility identification of pollution sources, strengthen the supervision of environmental management funds, and promote effective compliance with environmental policies and regulations. Through this analysis, the article aims to provide new technical pathways and solutions for environmental pollution control in chemical enterprises, thereby supporting the green and sustainable development of the chemical industry.</p>Chao WuYangying Bu
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2025-05-022025-05-0274121810.26689/ssr.v7i4.10423Research on Optimization Strategies for Online Learning Space
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10462
<p>In the process of educational informatization, online learning space has become a research hotspot and has significant implications for promoting educational development. By reviewing relevant literature on CNKI, it was found that its research covers basic concepts, empirical evidence, design applications, and evaluation mechanisms, and the number of publications has been increasing with policy promotion. However, there are problems with poor connectivity, low applicability, and weak intelligence in the construction and application of online learning spaces. To this end, it is necessary to promote normalized construction and integrate its use into daily teaching; Promote intelligent development and utilize technology to achieve personalized services; Enhance professional development, strengthen teacher skills training and technical support; Strengthen integrated development, integrate diverse learning environments, meet the needs of various learners, and promote the overall progress of educational cyberspace.</p>Jin CaiBeilei Wen
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2025-05-022025-05-0274192410.26689/ssr.v7i4.10462Cognitive Bias: The Dunning Kruger Effect — A Case Study of Postgraduate Students in Fujian Normal University
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10424
<p>The Dunning-Kruger effect is a purported bias of human metacognitive insight in which people who are incompetent in a given domain are unaware of their incompetence. In this exploratory study, a random sample of twenty-eight postgraduate students from the Fujian Normal University was selected to test this possibility. The results show that the grammar area basically follows the theory raised in the Dunning-Kruger effect — the top quartile students (those achieving above 75% in the test) showed a tendency to underpredict their test performance. Those who scored in the bottom 25% tended to overestimate their ability and test scores. Even when they are aware of what skilled performance would look like, individuals who are unskilled in a grammar domain might overestimate their performance.</p>Shanshan Hong
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2025-05-022025-05-0274253110.26689/ssr.v7i4.10424Degradation of Tetracycline Hydrochloride by Activated Persulfate from Corn Stalk Biochar
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10438
<p>Corn straw biochar (YM) was prepared at 300℃, 450℃, and 600℃ under oxygen-limited pyrolysis temperature (T<sub>r</sub>). The degradation efficiency and influencing factors of tetracycline hydrochloride (TCH) by YM-activated peroxonitrosulfate (PMS) were investigated based on the characterization results. The results showed that the increase of T<sub>r</sub> was beneficial to increase the specific surface area (BET), total pore volume (PV), and surface oxygen-containing functional groups of biochar, and more active sites were obtained. The maximum degradation efficiency of the YM600/PMS/TCH system was 60.20%. The degradation efficiency of YM600/PMS/TCH decreased with the increase of TCH mass concentration (C<sub>T</sub>) and increased with the increase of carbon dosage (C<sub>B</sub>) and PMS concentration (C<sub>P</sub>).</p>Ziyu WangDongming LiaoYudie WangZhenzhen TanChao LiuKuimei Qian
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2025-05-022025-05-0274323610.26689/ssr.v7i4.10438The Introduction of Worms into Tea Gardens: Ecological Practice of Soil Improvement and Tea Quality Improvement
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10440
<p>Under the background of sustainable agricultural development and ecological protection, tea gardens are faced with problems of soil degradation, ecological imbalance, and quality improvement. The model of “worm entering tea garden” came into being. Studies have shown that earthworms can improve soil, promote the growth of tea trees, improve tea yield and quality, and maintain ecological balance, provide a basis for green production and sustainable development, and provide new ideas for solving problems in tea gardens and exploring agricultural ecological models, promote win-win economic and ecological benefits, and promote high-quality development.</p>Lingyun JiangTao HeShengying GaoHao YuanYuting He
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2025-05-022025-05-0274374310.26689/ssr.v7i4.10440Research on the Innovation and Challenge of AI and Stage Art Integration
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10441
<p>Stage art is an important premise and guarantee of art performance, and an important part of creating performance atmosphere and improving audience viewing experience. At present, the wide application of AI technology in the field of art creation and production has brought new opportunities and challenges for stage art design. In this regard, this paper will analyze the application value of AI in stage art, explore the innovation and development of AI and stage art, and the challenges that need to be addressed to provide a certain reference for researchers and practitioners related to stage art.</p>Wei Han
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2025-05-022025-05-0274444910.26689/ssr.v7i4.10441Research on Digital Consumption Behavior from the Perspective of Social Psychology
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10428
<p>In the era of “Internet +”, live streaming of goods, online group buying, and virtual game recharge have become a new trend of consumption, which is called “digital consumption.” Digital consumption is a new consumption mode based on Internet technology, which reflects the characteristics of convenience, individuation, and community, embodies the hedonistic consumption concept in the new consumption era, and embodies the individual consumption values. Based on the perspective of social psychology, this paper analyzes the characteristics of consumer behavior, expounds the social psychological phenomena behind digital consumption behavior, explores the strategies to standardize digital consumption behavior, and proposes to standardize the live streaming industry, correct individual consumption values, correct the public’s shopping psychology, and promote the healthy development of digital economy.</p>Yizhe Wang
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2025-05-022025-05-0274505510.26689/ssr.v7i4.10428Research on Strategies for Incorporating Red Culture Works into Primary School Chinese Reading Teaching
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10406
<p>Red culture works carry rich historical connotations and spiritual values, and they have important educational significance for primary school Chinese reading teaching. In recent years, with the continuous advancement of education reform, the application of red culture works in primary school Chinese reading teaching has gradually received attention. Red culture works not only carries rich historical connotations and revolutionary spirits but also has important educational values. By integrating red culture works into primary school Chinese reading teaching, students can understand the revolutionary history, inherit the red gene, cultivate patriotism, and foster socialist core values. This paper explores the application paths of red culture works in primary school Chinese reading teaching, aiming to cultivate primary school students’ patriotism, enhance their cultural identity and core literacy, and promote their all-around development through the reading of red culture works.</p>Shaowei HuNa Lin
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2025-05-022025-05-0274566210.26689/ssr.v7i4.10406The Origin of Folk Culture in Bengbu Ancient Folk House Exposition Park
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10442
<p>Bengbu Ancient Folk Houses Exposition Park is an important cultural heritage protection and display base in Bengbu City, Anhui province, which showcases the essence of traditional Chinese folk houses. Through the combination of online investigation and field investigation, this paper conducts an in-depth study on the development overview, current situation, and future development trend of ancient folk houses in the Expo Park, discusses the methods to promote the protection and development of ancient folk houses, and points out the possible problems and challenges. By showing the actual situation and concrete examples of the Expo Park, this paper aims to let more people know about traditional folk culture and deepen their understanding of excellent traditional Chinese culture.</p>Ziru ZhangZhizhong Gu
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2025-05-022025-05-0274637110.26689/ssr.v7i4.10442Study on the Influence of Audio-visual Publishing on Cultural Inheritance in the Digital Age
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10443
<p>The continuous development of digital technology has brought great changes to all walks of life, which has also been widely used in the field of audiovisual publishing. Digital audio and video publishing has gradually become the future development mode of the publishing industry. As a key carrier of the country’s cultural promotion and inheritance, the audiovisual publishing industry undertakes important tasks of social and cultural dissemination and value guidance. Under the background of the digital era, audio-visual publishing should realize the importance of cultural inheritance, give full play to the advantages of digital technology, and constantly innovate publishing forms to further build a good environment for traditional cultural inheritance.</p>Hongxu Jiao
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2025-05-022025-05-0274727810.26689/ssr.v7i4.10443Research on the Development Strategy of Fresh Agricultural Products Cold Chain Logistics in Tai’an City
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10444
<p>With the continuous improvement of people’s living standards, green and safe fresh agricultural products are increasingly favored by consumers. Higher demands are also being placed on the quality and safety of fresh agricultural products, which in turn poses more severe challenges to the application and development of cold chain logistics systems. Tai’an City, as an agricultural powerhouse, also faces many problems in the development of cold chain logistics for fresh agricultural products. Therefore, this paper mainly explores the development strategies for cold chain logistics of fresh agricultural products in Tai’an City. By analyzing the current development status and existing problems, this paper proposes improvement strategies from six aspects: infrastructure construction, the informatization level of cold chain logistics, market entities, cold chain logistics service system, talent cultivation, and local standard construction. These strategies aim to promote the rapid development of the cold chain logistics industry for fresh agricultural products in Tai’an City and to truly leverage the important role of cold chain logistics in promoting consumption and improving social well-being.</p>Dongqin Lv
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2025-05-022025-05-0274798610.26689/ssr.v7i4.10444Current Situation and Countermeasure Analysis of Low-Carbon Development in the Chinese Construction Industry
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10447
<p>Currently, China has established a range of standards related to building energy efficiency, green practices, and low-carbon development. The construction industry has made significant progress in achieving green and low-carbon goals; however, numerous challenges remain. This paper examines the issues confronting the green and low-carbon development of the construction industry and proposes strategies to facilitate low-carbon growth in this sector within China. These strategies include enhancing research and development efforts to lower the additional costs associated with low-carbon buildings, strengthening the promotion and publicity of low-carbon buildings, improving energy conservation and carbon reduction in existing buildings, encouraging the growth of prefabricated buildings, providing guidance and regulation for low-carbon rural construction, refining market mechanisms to support the low-carbon development of the construction industry, and advocating for low-carbon lifestyles.</p>Jun YangQun WangLing YeHuijie Jiang
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2025-05-022025-05-0274879410.26689/ssr.v7i4.10447Ethnic and Cultural Diversity in American Literature
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<p>American literature has a long history and many forms of expression. However, racial and cultural differences are one of the more important topics. The United States is vast and populated. Different races and cultures merged here to create America’s diverse cultural landscape. In this multicultural context, racial issues and cultural diversity in American literature have become important points of comfort. It explores the concrete implementation of the study, which looked at black literature as a starting point. Black literature is one of the most representative literary classes in American literature, and its background is closely related to racial issues. From the time of slavery, black Americans began creating their own literary works to resist white oppression and to raise their voices. This literature depicts the suffering and struggle of blacks based on black culture. Especially in the early 20th century, black literature began to appear on the doors, represented by writers such as Will Tudor and Langston Hughes. These works promote black values and attitudes as the main means of expressing black culture. These works are full of ethnic issues and cultural diversity. For example, Will Tudor’s novel Black and White tells the story of a black family and a white family. Through the comparison of the two families, whites reflected the status of blacks and the uniqueness of black culture in the next chapter. Langston Hughes’s poem “I, Too” expressed the aspirations of blacks for freedom, equality, and democracy. The ethnic issues and cultural diversity of these works became an important representation in American literature.</p>Zihui Qu
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2025-05-022025-05-02749510010.26689/ssr.v7i4.10449Research on the Development Strategy of Cultural Heritage Tourism in the Korean Peninsula
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10429
<p>There are numerous cultural heritages on the Korean Peninsula. As early as the 1940s, the governments of the Republic of Korea and the Democratic People’s Republic of Korea successively worked out laws and regulations for cultural heritage protection. In the 1970s and 1980s, they strengthened the protection and excavation of historical culture and traditional national skills. After the 1990s, the government of the Republic of Korea carried out the development strategies for “culture-oriented national development” during Kim Dae-jung’s presidency. Therefore, cultural heritage tourism, as one of the cultural tourism projects with Korean characteristics, has successfully spread to the world through the Korean Wave culture. There are now 21 projects in the Republic of Korea and two in the Democratic People’s Republic of Korea. Among them, Ssireum (traditional wrestling) is jointly declared by the Democratic People’s Republic of Korea and the Republic of Korea. This paper studies the history and present situation of cultural heritage protection in the Democratic People’s Republic of Korea and the Republic of Korea to analyze the characteristics, types, and policies of cultural heritage tourism, which provides profitable experiences for cultural heritage tourism in Northeast Asia.</p>Hailong YuanYiran ZhaoYanggi Kim
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2025-05-022025-05-027410110710.26689/ssr.v7i4.10429Review of Digital Village Research Based on Bibliometrics and Web Mapping Analysis
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10452
<p>Digital Village (DV) is a new rural development framework that aims to promote the digital transformation of rural industry, culture, governance, public services, environmental protection and other fields through digital technological innovation and the implementation of diversified application scenarios, and to promote, activate and strengthen various functional effects, so as to accelerate the restructuring of the rural socio-economic development model and promote the comprehensive upgrading of rural areas. DV construction is considered and widely proven to be an important path and future opportunity for rural revitalization and sustainable development, and has garnered significant academic interest. In this study, bibliometric methods were used to systematically sort out and deeply analyze the relevant research results. DV research results have grown rapidly in the recent 10 years, showing significant interdisciplinary research characteristics, and research hotspots focusing on industrial development, digital transformation and development, sustainable agricultural development, environmental protection, and technological innovation and application. The prevailing trend in research has undergone a transition, progressing from the application of digital technology in agriculture to the digital transformation in rural development and finally to the impact of DV construction on the economy, society, and the environment. Studies in developed countries have focused on innovation of digital technology and the digital divide, while those in developing countries have focused on rural poverty reduction and revitalization by digital technology introduction, and the potential risks during the DV transformation process.</p>Yuanyuan ZhangPiao ChenYuan ZengYong LuoQiyi MaZeshuang Zheng
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2025-05-022025-05-027410812510.26689/ssr.v7i4.10452Research on the Success Elements of Animation IP: Creativity, Marketing, and Globalization
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10463
<p>In recent years, the global animation industry has undergone profound changes, and intellectual property rights (IP) have become the core standard to measure the market success and cultural influence of animation works. As a successful case of Chinese animation IP, the themed animated films of the series have not only made breakthroughs in business but also promoted the influence of Chinese animation in the international market. This study combines industry reports, market data, and the latest academic research, discusses the key success factors of the IP in content creativity, marketing strategy, and audience feedback, and analyzes the role of cross-media narrative, digital technology innovation, and global expansion on the sustainable development of IP. The development of animation IP is not only an important topic in China’s animation industry, but also highly attracts attention around the world. The animation industry in the United States and Japan has formed a mature IP operation system. For example, Disney, Pixar, and Marvel companies rely on their long-term established brand assets and form IP into a stable business model through cross-media narrative, multi-channel marketing, and global layout <sup>[1]</sup>. In contrast, although China’s animation industry started late, it has risen rapidly in recent years, and the box office of domestic animation has repeatedly reached new highs. For example, the success of films has brought Chinese animation into a global perspective. How to learn from the international experience and combine the local cultural advantages to promote the international development of Chinese animation IP is an urgent problem to be solved at present. The research methods include case analysis, market data statistics, and literature review, and strive to fully reveal the successful path of animation IP. The results show that the modern adaptation of traditional cultural elements, multi-platform integrated marketing strategy, social media interaction, and derivative business model are the key factors for the success of this IP. This study can provide industry insight for animation production companies, marketers, and academic researchers, and help the future dissemination and commercialization strategy of animation IP.</p>Yuan ZhangNa AnChengcheng Qi
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2025-05-022025-05-027412613110.26689/ssr.v7i4.10463The Root Causes and Reflections on the “Employment Difficulty” Phenomenon among College Students: The Fit between the Curriculum System and Job Requirements
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10407
<p>Against the backdrop of a new round of scientific and technological revolution and industrial transformation, the contradiction between “employment difficulty” among college students and “labor shortage” in enterprises reflects the problem that university education and teaching lag behind industry development and market changes. This paper deeply analyzes the causes of the low fit between talents and jobs in light of the actual situation of the authors’ university, proposes to update the talent training objectives to “integration and innovation, professional proficiency with multiple skills, adaptability to changes, and comprehensiveness”, and presents the main countermeasures to improve the fit between the curriculum system, knowledge and skills, and job requirements. Through the reform practice of curriculum system construction and disciplinary self-renewal in pilot majors, this paper explores a new model for cultivating innovative and application-oriented talents that meets the needs of innovation-driven development and high-quality full employment.</p>Jing XuMao MaoWenyan Zhou
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2025-05-022025-05-027413214310.26689/ssr.v7i4.10407Research on Hanfu Culture from the Perspective of Communication Sociology
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10430
<p>From the perspective of communication sociology, Hanfu culture is not only a revival of clothing culture but also a product of national cultural identity and social group interaction. It carries profound historical heritage and cultural connotations and influences the cognition and behavior of social groups through specific communication channels and methods. With the changes of the times, Hanfu culture faces many challenges and opportunities in the process of communication. This paper aims to deeply explore the current situation, dilemmas, and future development paths of Hanfu culture communication from the perspective of communication sociology, hoping to provide useful references for promoting the healthy communication and sustainable development of Hanfu culture.</p>Chenhao Li
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2025-05-022025-05-027414414910.26689/ssr.v7i4.10430The Dissemination Practice of Shixianshu in the Western Regions during the Qing Dynasty
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10408
<p>The dissemination and implementation of Shixianshu (the official almanac) in the Western Regions during the Qing Dynasty is a typical example of the cross-regional spread of Central Plains calendrical culture. This article takes the multilingual Shixianshu as the starting point and, combined with archival materials and physical relics, systematically examines the westward dissemination path of the calendar and its cultural shaping of Western Regions society. By simultaneously publishing Shixianshu in Manchu, Chinese, and Mongolian languages, it not only carried cultural symbols such as the twenty-four solar terms and agricultural time sequences of the Central Plains but also accommodated the monthly-order traditions of nomadic tribes, forming a cross-cultural dialogue pattern of “one calendar integrating three customs”. From the Hami Oasis, where farming was arranged according to the solar terms, to the Ili River Valley, where herders selected grazing areas by observing celestial phenomena, Shixianshu reconstructed the daily life rhythms of the people in the Western Regions based on scientific data. The concurrent use of the “Kitchen God” calendar paintings and the official almanac further promoted the in-depth integration of the Han cosmology and the folk customs in the Huijiang region. This process reveals that the dissemination of the calendar during the Qing Dynasty, through the “technology-symbol” dual-coding strategy, transformed the time order into a cultural integration bond, constructing a shared time-cognition framework for diverse ethnic groups. Its multi-modal text strategy still has implications for contemporary cross-cultural communication.</p>Sen Wang
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2025-05-022025-05-027415015610.26689/ssr.v7i4.10408Research on the Communication Strategies of Intangible Cultural Heritage in the Media Convergence Era
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10410
<p>With the rapid development of information technology, traditional media can no longer meet people’s diverse needs. New media have emerged and thrived rapidly, playing an increasingly important role in people’s lives. The boundaries between the two are gradually blurring, and the integration of different media forms has become an inevitable trend. Media convergence technology has emerged as the times require and has increasingly become an important medium for people’s production and life. Media convergence is the organic integration of multiple media forms. Through multi-dimensional displays such as text, images, audio, and video, it greatly enriches the layering and interactivity of information dissemination. Intangible cultural heritage is a precious wealth of human civilization. Its inheritance, protection, and innovative development have increasingly become the focus of people’s attention. The advent of the media convergence era provides a new platform for the dissemination of intangible cultural heritage, showing unique advantages in enriching dissemination content, enhancing dissemination effects, and expanding the audience group. Against the background of the media convergence era, this paper focuses on the dissemination and protection of intangible cultural heritage, deeply analyzes the effective application of media convergence technology in the protection of intangible cultural heritage, and hopes to provide valuable references for other relevant researchers and the inheritance and development of intangible cultural heritage.</p>Siman Zhang
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2025-05-022025-05-027415716210.26689/ssr.v7i4.10410An Analysis of the Physical and Mental Care Functions and Other Roles of Japanese Nonprofit Organizations for the Elderly
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10460
<p>NPOs, or nonprofit organizations, play crucial roles in today’s society that cannot be replaced by the government or laws. Japanese nonprofit organizations are active in various fields such as social welfare, culture and education, environmental protection, and international activities. Against the backdrop of the continuously rising aging rate in Japan, the care of the elderly has become a social issue that cannot be ignored. Relevant organizations within Japanese NPOs play an important role in elderly care, providing care for the elderly both physically and mentally. At the social level, the existence of NPOs complements government functions and promotes community harmony. Studying the care functions of Japanese NPOs for the elderly can help China prepare for the coming of a severely aging society in the future.</p>Yue ZhangZhenni Zhang
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2025-05-022025-05-027416316810.26689/ssr.v7i4.10460Practice and Research on the Integration of Hakka Culture into College English Teaching from the Perspective of Constructivism Learning Theory
https://ojs.bbwpublisher.com/index.php/ssr/article/view/9868
<p>From the perspective of constructivism learning theory, this paper conducts an empirical study on the integration of Hakka culture into college English teaching, aiming at the current situation of neglecting local culture education in college English teaching, low enthusiasm and participation of students in learning, and low learning effect, and evaluates the practical effect through questionnaires, analysis of test scores and feedback from students. The results show that this teaching mode can effectively stimulate students’ learning interest, enhance their learning initiative and participation, and improve their learning effect, cultural self-confidence, and intercultural communication ability.</p>Hairong Wu
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2025-05-022025-05-027416917810.26689/ssr.v7i4.9868How the Proactive Behavior of Generation Z Soldiers Stimulates the Emergence of Leadership
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10412
<p>With the surge of the times and the increasing complexity of the world’s military environment, Generation Z officers and soldiers are gradually becoming the core of the army’s armed forces, and their unique perspectives, innovative thinking, and pursuit of individual and collective achievements are crucial to the future development of the army. Based on self-determination theory and implicit leadership theory, this study explores how Generation Z officers and soldiers can stimulate leadership emergence through proactive behaviors in a highly standardized organization like the military. The military needs officers and soldiers to perform more proactive behaviors aligned with organizational goals to promote better achievement of collective goals. According to the generational characteristics of Generation Z officers and soldiers, they have more forward-looking ideas and a stronger desire for proactive behaviors, and proactive behaviors can enhance their influence in the group, thus stimulating the emergence of their leadership.</p>Sixu DingQingqing Yang
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2025-05-022025-05-027417918610.26689/ssr.v7i4.10412Hiome Analysis Based on fsQCA: A Study on Sports Injury Factors in Adolescent Physical Training
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10431
<p>In recent years, adolescent physical training has received more and more attention, but the risk of sports injury has also increased. Sports injuries not only affect adolescents’ physical health and exercise performance but may also negatively affect their psychological development and social adaptation. Therefore, identifying and understanding the key elements of motor impairment in adolescent physical training is essential for developing effective prevention strategies. However, the occurrence of motor injury is often the result of multiple factors, and there may be complex interactive relationships between factors. To more comprehensively reveal the genetic mechanism of motor injury, the fuzzy set qualitative comparative analysis (fsQCA) method was introduced in this study. An fsQCA is a comparative analysis method based on set theory and Boolean algebra that handles small and medium sample data and identifies multiple combinations of factors (configurations) that lead to the outcome variables. The purpose of this study is to use the fsQCA method to explore the key factors of sports injury and their combined pathways in adolescent physical training to provide a theoretical basis and practical guidance for the development of targeted sports injury prevention strategies.</p>Zhenghao WangJingyu ZhangZihan CaoXiaolong ManHaotong Wang
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2025-05-022025-05-027418719410.26689/ssr.v7i4.10431A Comparative Analysis of Brand Building Research between China and the United States over the Past Thirty Years
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10416
<p>This article conducts clustering, comparison, and inductive analysis of research articles on brand building between China and the United States from January 1, 1990, to October 31, 2024. The study finds that the focus of Chinese brand building research has continuously changed with the country’s policies and economic development needs, gradually expanding to cover multiple fields, including rural revitalization, cultural branding, first-class enterprise construction, and high-quality development, although the publications are relatively scattered. American brand building research started earlier, with rich and in-depth research topics involving consumer decision-making, corporate social responsibility, customer engagement, data models, and more. The publication institutions are relatively concentrated, and the researchers are more stable. Both countries emphasize the importance of brand building, valuing the role of social media, the digital economy, and innovative development in promoting brand building. However, China places more emphasis on the importance of brands to enterprises and macro policies, while the United States focuses on the relationship between brands and consumers, such as brand love and loyalty. The United States has more in-depth research in constructing theoretical sandcastles of brand building, theory-driven frameworks, data, and model analysis, whereas China is relatively weak in these areas. The study suggests that future research on brand building should integrate national development strategies with consumer-oriented brand building research, brand value co-creation research, brand building and education integration research based on new technology applications, cross-cultural brand communication and global brand building research, and data-driven decision-making research in brand building. Through data-driven simulation and prediction, brand building strategies should be optimized to enhance the ability of brands to respond to market changes. The article also proposes suggestions for strengthening brand building research institutions and talent cultivation, as well as enhancing international cooperation and exchanges in the field of brand building research.</p>Qianyu Li
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2025-05-022025-05-027419520910.26689/ssr.v7i4.10416Research on the Reconstruction and Communication Effect of Generative Artificial Intelligence on Communication Content: A Semiotic Perspective
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10434
<p>Generative artificial intelligence, as an important transformative force in contemporary communication technology, is profoundly changing the generation mechanism of communication content and the implementation path of communication effects. From a semiotic perspective, this article explores how AI technology can reconstruct the symbolic construction logic, content form, and discourse power structure in communication content, and further analyzes its impact on audience perception, information reception, and feedback mechanisms, communication controllability, and uncertainty at the level of communication effectiveness. Research has found that the deep intervention of AI has led to structured, programmatic, and mimetic dissemination of content. The decoding path of the audience is becoming increasingly complex, and the feedback is more immediate but lacks depth. At the same time, it also brings potential risks such as unclear ethical responsibilities and decreased information authenticity. At the end of the article, a thinking path for future communication research and practice is proposed from four dimensions: ethical regulation, platform responsibility, human-machine collaboration, and disciplinary integration, aiming to provide a theoretical reference for building a more rational, standardized, and human-oriented AI communication environment.</p>Kangchen Jin
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2025-05-022025-05-027421021510.26689/ssr.v7i4.10434Research on the AI-Empowered Practice-Oriented Training Mechanism for Postgraduate Students in Police Colleges
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10454
<p>Artificial intelligence (AI) provides an innovative direction for the development of postgraduate education in police colleges. This study investigates the integration of AI with postgraduate education in police colleges, analyzing its role in enhancing teaching quality. Specifically, AI facilitates the reconfiguration of policing pedagogy, AI promotes multidimensional synergy in practical competency development, and AI drives deep integration of “Police Colleges + Public Security Bureau” ecosystems. Based on these findings, the intrinsic mechanisms through which AI empowers postgraduate teaching quality are systematically elucidated. Furthermore, a comprehensive development pathway for the training mechanism is proposed, encompassing seven dimensions: upholding the concept of AI-driven teaching reform, leveraging AI for teaching resource development, building AI-enhanced teaching platforms, implementing AI-optimized policing curriculum systems, strengthening the deep integration of AI and policing operations, strengthening the construction of AI teaching effectiveness evaluation system strengthening the construction of AI teaching effectiveness evaluation system, enhancing faculty competence in AI utilization.</p>Mengsheng Cai
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2025-05-022025-05-027421622110.26689/ssr.v7i4.10454The Feminism Change in Ticket, Please
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10437
<p>Ticket, Please was written by the English writer Lawrence. It tells about John’s entanglement with other female train inspectors. After one of them, Annie, was abandoned by him, Annie led the other female train inspectors to beat John, and the girls were puzzled and confused about their actions afterwards. Ticket, Please tells about the destruction of nature and human beings during industrialization and World War I. The relationship between the two sexes became wavering, and feminism rose during this period, but it also hinted that feminism could not continue to develop in the environment at that time. This paper is mainly about the rise of feminism in Ticket, Please, but at this time, feminism is incomplete and cannot develop continuously.</p>Chunli LiYanting ZengBaixiong Dong
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2025-05-022025-05-027422222610.26689/ssr.v7i4.10437The Current Situation of Accessibility of Community-based Home Care Services for the Elderly in Rural Areas in the Background of Rural Revitalization
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10468
<p>This article focuses on the issue of accessibility of rural community-based home-based elderly care services in the background of rural revitalization. The article reviews domestic and foreign experiences, analyzes the current situation and problems, discusses the opportunities and challenges faced, and summarizes the innovative practical paths for enhancing accessibility in China at present. The aim is to provide references for future research on the accessibility of rural community-based home-based elderly care services, and to offer theoretical support for improving the elderly care system and promoting rural revitalization.</p>Hong LiChan ZhaoYiming GuoHui SunZiyi YangSiyu KuangYiting WangDan LiXiwei Xiao
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2025-05-022025-05-027422723510.26689/ssr.v7i4.10468Analysis of the Problems and Countermeasures in the Recruitment of Middle-level Managers in the Agricultural and Livestock Enterprise S Company
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10455
<p>With the rapid development of China’s agriculture and animal husbandry industries, enterprises are increasingly adopting intensification, scale, and digitalization in production, which has heightened competition for talent, particularly middle-level management, a group that plays a pivotal role in enterprise development. Recruitment, as a core function of human resource management, is essential for acquiring talent aligned with strategic goals. This study takes S Company, an animal husbandry enterprise, as a case to analyze challenges and optimization strategies in recruiting middle-level managers. Through a review of key theories and field interviews with the company’s recruitment team and employing departments, the research identifies several critical problems, including unscientific recruitment planning, limited and outdated recruitment channels, overly simplistic evaluation methods, lack of professionalism in the recruitment team, low job-person fit, and the absence of post-recruitment evaluation mechanisms. To address these challenges, the study proposes targeted countermeasures: formulating a sound human resource plan for middle-level positions; expanding and diversifying recruitment channels; designing structured and multi-dimensional evaluation tools; building a specialized recruitment team; and incorporating vocational personality assessments while establishing an effective post-recruitment evaluation system to enhance job matching. These strategies aim to improve the efficiency and effectiveness of talent acquisition, enhance the company’s organizational performance, and reduce recruitment-related risks. Overall, this research not only provides practical guidance for S Company but also offers valuable insights for other agricultural and animal husbandry enterprises facing similar recruitment challenges in a competitive labor market.</p>Zhiliang LiZhaoqi Peng
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2025-05-022025-05-027423624110.26689/ssr.v7i4.10455Research on the Development Path of Rural Adolescents’ Leadership Based on the Orientation of Psychological Resilience Training: From the Perspective of Human Resource Management
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10450
<p>This study focuses on rural youth and explores the impact mechanism of psychological resilience on leadership development from the perspective of human resource management. By analyzing the current status and challenges of leadership development among rural youth, a leadership development model based on the cultivation of psychological resilience is constructed. A systematic pathway including a curriculum system, a practical platform, evaluation feedback, and resource integration is proposed, aiming to provide theoretical and practical references for improving the leadership of rural youth.</p>Qiaoling LaiSaiyan WeiWei LuoYuji Lan
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2025-05-022025-05-027424224910.26689/ssr.v7i4.10450From the Perspectives of Legal Positivism, Natural Law, and Legal Liberalism, Respectively, What are the Different Understandings and Positions on the Legal Personhood of AI?
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10470
<p>With the development of artificial intelligence (AI), conflicts over the social function of AI arise. This article will be dedicated to the discussion of the probability and necessity of recognizing the legal personhood of AI through the lenses of three major jurisprudential schools: legal positivism, natural law, and legal liberalism. The goal is to find out the possible path of the legal positioning of AI to maximize the benefits of AI use. Therefore, this essay can serve as a theoretical review of the advantages and disadvantages of acknowledging AI’s legal personhood. The essay first discusses the central logic of three major jurisprudential schools, as well as the current studies on AI’s role in the legal field. Then, AI is put under the lens of these jurisprudential schools. This essay will conclude that AI can and should be considered a legal person because AI’s legal personhood can bring social benefits.</p>Ziyi Li
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2025-05-022025-05-027425026010.26689/ssr.v7i4.10470Do Different Livelihood Strategies Result in Varying Barriers to Livelihood Resilience: Evidence from Danxia Mountain World Heritage Site, Guangdong
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10464
<p>Rural revitalization is an important national development strategy and a necessary means to solve the “Three Rural Issues” (agriculture, rural areas, and farmers). Promoting rural revitalization in world heritage sites from the perspective of livelihood resilience is an important way to advance the modernization of socialism. This study focuses on residents from 6 villages, including Qinghutang Village, within the Danxia Mountain UNESCO World Heritage Site in Guangdong, China. By conducting field research and constructing an obstacle degree model, the study identifies and analyzes the key factors hindering livelihood resilience among local communities. The study finds that buffering capacity is the main obstacle factor affecting the livelihood resilience of residents in Danxia Mountain. Residents with different livelihood strategies share the same main livelihood resilience obstacle factors, although the ranking of these factors varies among groups. Compared with other livelihood strategy groups, for the farming group, social connectivity has a greater constraining effect on livelihood resilience than skill training opportunities. The study proposes recommendations to enhance residents’ quality of production and daily life while strengthening risk resilience against unexpected events from a micro-level perspective. The findings aim to promote sustainable development in China’s world heritage sites and their surrounding areas, thereby facilitating the steady advancement of rural revitalization nationwide.</p>Xiaolin LinYuling ZhangZiqing HuangYihan ZhangZiqi ZhouYing Fu
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2025-05-022025-05-027426126710.26689/ssr.v7i4.10464From Static Preservation to Dynamic Activation: A Chain-Mediated Model of Community Participation in Intangible Cultural Heritage Transmission
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10471
<p>As a national Lingnan intangible cultural heritage, Dongguan’s Qian Jiao Lantern—featuring thousand-bamboo frames and oil lamps symbolizing clan prosperity—faces extinction due to aging inheritors (<5 remaining) and prolonged crafting cycles (3–6 months/lantern), with no new lanterns produced since 2010. Analysis of 410 potential inheritors revealed that its cultural transmission hinges on youth engagement in community affairs (Q4: β=0.202; Q5: β=0.204), forming a “cognition-action” pathway contributing 13.3% dissemination efficacy (95% CI[0.007,0.060]). Youth (18–30) exhibited 3.7 times stronger pathway activation than elders. Quantifying generational participation gaps enables shifting heritage preservation from “static rescue” to youth-driven dynamic revitalization, reshaping community ecology and offering a replicable human-centric paradigm for ICH sustainability.</p>Yanjia LinQianqian XieXiaomin YuWanshan MaHuanyi GanTao Wang
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2025-05-022025-05-027426827310.26689/ssr.v7i4.10471Service Local Economic and Social Development Curriculum Design and Implementation Strategy: Taking the Course of “Guangxi Economic Research” as an Example
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10465
<p>The orientation of talent training in local universities is to cultivate talents that meet the actual needs of economic and social development in the region. This paper summarizes and analyzes the design ideas and teaching arrangements of local service courses in universities, and comprehensively expounds the characteristics of such courses from the aspects of development ideas, content design, teaching methods, and curriculum evaluation. Based on the above analysis, taking the course of “Guangxi Economic Research” as an example, this paper summarizes the teaching design and teaching arrangement of the course through teaching practice, and provides experience for the development and design of similar courses in other local universities. It helps the universities to improve the quality of personnel training, improve the personnel training system, and meet the actual needs of local economic and social development.</p>Kaiming TanShihong Wei
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2025-05-022025-05-027427428110.26689/ssr.v7i4.10465Status Quo and Countermeasures of Labor Rights Protection in New Forms of Employment: A Case Study of Food Delivery Workers
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10466
<p>Since the 21st century, with the rapid development of the platform economy, new forms of employment have emerged swiftly. Under this situation, the number of workers has surged, especially flexible employment groups such as online car-hailing drivers, live streamers, and food delivery workers, who have begun to occupy an important position in the social employment structure. New forms of employment have created a large number of job opportunities, effectively solving the employment problems of new entrants and facilitating people’s lives. However, these new forms of employment have also encountered certain obstacles and challenges in their development. Issues such as the identification of labor relations and labor protection measures for these flexibly employed workers are becoming increasingly prominent, with food delivery workers being a typical example. Taking food delivery workers as an example, this article deeply explores the current situation of labor rights protection for food delivery workers in the context of new forms of employment and proposes corresponding countermeasures, aiming to provide theoretical and practical support for the construction of socialist rule of law in the field of social law.</p>Yuji Lin
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2025-05-022025-05-027428228810.26689/ssr.v7i4.10466Contribution of Guiyang Wentong Book Company to the Education Development Research in Guizhou during the Anti-Japanese War
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10487
<p>This paper discusses the role of Guiyang Wentong Book Company in the development of education in Guizhou during the Anti-Japanese War. Relying on the advantages of the southwest rear area, the publishing house undertakes the resources of internal relocation, innovates the business model, undertakes the task of printing teaching materials in southwest China, and alleviates the shortage of educational materials in wartime. The research shows that Wentong Book Company integrates resources through publishing, maintains the operation of the education system, highlights the social responsibility of private institutions in special historical situations, and lays an important foundation for Guizhou education and cultural inheritance.</p>Shiyu Wang
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2025-05-022025-05-027428929810.26689/ssr.v7i4.10487Spiritual Value and Its Influence on the Consumer-Brand Relationship
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10456
<p>Pursuing spiritual satisfaction has become a consumption trend. However, research on the spiritual value that consumers obtain through brands is scant. This study investigates the brand relationship formed by consumers’ spiritual value through brands along three dimensions: spiritual belonging, brand spiritual identity, and extraordinary experience. The study finds that consumers experience “brand conversion” by acquiring spiritual value through the mediating role of brand beliefs. This is the first study to examine consumers’ acquisition of spiritual value through brands and the outcomes of the newly formed consumer-brand relationship, brand conversion. This study expands the research on the consumer-brand relationship by proposing a new theoretical approach and highlighting the role of the consumer-brand relationship in the acquisition of spiritual value.</p>Daiping JinShu Dong
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2025-05-022025-05-027429930810.26689/ssr.v7i4.10456A New Proof of the (H.2) Supercongruence of Van Hamme by a WZ Pair
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10173
<p>This paper presents a new proof of Van Hamme’s supercongruence (H.2) using the WZ method, combining transformation and summation of WZ pairs and the properties of the <em>p</em>-adic Gamma function. Moreover, under the condition <em>p</em> ≡ 3 (mod 4), the study proves a supercongruence modulo <em>p</em><sup>3</sup>.</p>Feng-Xin Ding
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2025-05-072025-05-077430931610.26689/ssr.v7i4.10173Study on the Diffusion Law of Radionuclides Based on the Improved Gaussian Plume Model
https://ojs.bbwpublisher.com/index.php/ssr/article/view/10488
<p>This study aims to improve the prediction accuracy of the diffusion trajectory of radioactive pollutants in the atmosphere. First, based on the traditional Gaussian plume model, the model is improved by introducing two key control factors: rainfall intensity and ground roughness. Secondly, the factors affecting gas diffusion under different rainfall intensities and ground roughness are analyzed, as well as the diffusion characteristics of radioactive pollutants in the atmosphere under the influence of these two factors. Finally, taking the radioactive nuclide leakage of Daya Bay Nuclear Power Station as an example, according to the analysis of the concentration distribution characteristics in the downwind and crosswind directions, the results show that rainfall intensity and ground roughness have a significant effect on the diffusion concentration and diffusion range of radioactive nuclides. With the increase of rainfall intensity and the improvement of ground roughness, the diffusion concentration is significantly reduced, and the area of the dangerous area is significantly reduced. Compared with the traditional simulation results, the improved model is reasonable and has certain guiding significance, which provides a scientific basis for nuclear accident emergency response and risk assessment.</p>Jianyong DaiYue LiMeiyan Gan
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2025-05-022025-05-027431732610.26689/ssr.v7i4.10488