Scientific and Social Research https://ojs.bbwpublisher.com/index.php/ssr <p style="text-align: justify;"><em>Scientific and Social Research (SSR)</em>&nbsp;publishes papers devoted to quantitative social science research and methodology. The journal features articles that illustrate the use of quantitative methods to empirically test social science theory. The journal emphasizes research concerned with issues or methods that cut across traditional disciplinary lines. Special attention is given to methods that have been used by only one particular social science discipline, but that may have application to a broader range of areas with an ultimate goal of testing social science theory.&nbsp;</p> <p style="text-align: justify;">Its articles yield new insights into established practices, evaluate new techniques and research, examine current social problems, and bring serious critical analysis to bear on problems in the profession.&nbsp;Review chapters typically cover social processes, institutions and culture, organizations, political and economic sociology, stratification, demography, urban sociology, social policy, historical sociology, and major developments in sociology in other regions of the world. Major emphasis is placed on social policy and the solutions to serious human problems.</p> Bio-Byword Scientific Publishing PTY LTD en-US Scientific and Social Research 2661-4332 AI-Enhanced Strategies for Developing Intercultural Communication Competence in Chinese University Students https://ojs.bbwpublisher.com/index.php/ssr/article/view/12796 <p>In the era of globalization and artificial intelligence, the cultivation of intercultural communication competence has become an essential goal of higher education. This paper adopts a problem–strategy framework to explore how AI-enhanced teaching can effectively promote communication competence among university students. It first identifies key challenges in the current intercultural education system, including limited authentic communication opportunities, insufficient teacher literacy in AI technologies, a lack of integration between technology and pedagogy, and inadequate evaluation systems. To address these issues, a set of AI-enhanced strategies is proposed, such as immersive learning environments, intelligent feedback systems, and teacher digital empowerment. The discussion aims to provide theoretical insights and practical guidance for universities seeking to modernize intercultural communication education in the age of digital intelligence.</p> Chengchieh Su Copyright (c) 2025 Author(s) 2025-11-14 2025-11-14 7 11 1 9 10.26689/ssr.v7i11.12796 Research on the Development Strategy of State-owned Enterprises Participating in the Elderly Care Service Industry https://ojs.bbwpublisher.com/index.php/ssr/article/view/12843 <p>Developing the silver economy constitutes a critical strategic measure for advancing the national strategy of actively responding to population aging, wherein state-owned enterprises (SOEs) are tasked with assuming a leading and exemplary role. As a core sector of the silver economy, participation in the development of the elderly care service industry serves as one of the key strategic pathways through which SOEs fulfill their leading and exemplary responsibilities in promoting the silver economy. Engaging in the elderly care service industry not only enables SOEs to respond proactively to the national strategy of addressing population aging and diligently fulfill their corporate social responsibilities, but also bears profound strategic significance for enhancing resource allocation efficiency, facilitating industrial synergy, and advancing strategic transformation.</p> Yaguang Chen Yali Huang Jin Dai Demao Ding Copyright (c) 2025 Author(s) 2025-11-14 2025-11-14 7 11 10 15 10.26689/ssr.v7i11.12843