Study on the Characteristics and Group Differences of Sports Consumption Structure among Residents in Lanzhou City

Fawei Li — Wed, 03 Dec 2025 00:00:00 +0800

This study, based on the 2020 sports consumption survey data of Lanzhou City, uses descriptive statistics and comparative analysis methods to systematically explore the internal structure of sports consumption and consumption differences among different social demographic groups in Lanzhou is 1,725.58 Chinese Yuan, accounting for 7.35% of total per capita consumption expenditure, indicating a solid market foundation. The consumption structure exhibits typical characteristics of “product-oriented consumption dominating, service-oriented consumption in its initial development, and spectator-oriented consumption lagging behind,” with sports goods consumption accounting for over half (53.61%) of the total. In terms of group differences, residents with moderate income (50,000–100,000 Chinese Yuan), high education level (undergraduate or above), young and middle-aged adults (18–59 years), and female residents make up the core driving force of sports consumption. Based on these findings, this paper proposes strategies to optimize the supply structure, implement targeted marketing, and strengthen policy guidance, aiming to provide theoretical references and decision-making support for unlocking the sports consumption potential in Lanzhou City and promoting the high-quality development of the sports industry.

Research on Multi-Level Community-Based Elderly Care Services from the Perspective of Well-Being

Yaguang Chen, Yali Huang, Rongfang Feng, Jin Dai, Hui Ran — Tue, 09 Dec 2025 00:00:00 +0800

With the deepening trend of population aging and the increasing diversification of elderly care models, enhancing the well-being of older adults has become a central focus in both research and practice within the social care sector, building upon the foundation of ensuring their material livelihood and spiritual experience. This paper systematically analyzes the core healthy elderly care needs of different types of older adults, constructs a multi-level integrated medical and elderly care service system, and optimizes the multi-level, multi-format community-based care service model from the perspective of well-being enhancement. This research not only contributes to the systematization and standardization of elderly care services but also holds significant importance for driving the development of related industries, absorbing more social employment, and further implementing the national strategy for actively addressing population aging.

Proceedings of Business and Economic Studies

Study on the Characteristics and Group Differences of Sports Consumption Structure among Residents in Lanzhou City

Research on Multi-Level Community-Based Elderly Care Services from the Perspective of Well-Being